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Digital On-Demand Helpful Hints
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to maximize your marketing dollar Digital on-demand printing allows you to have it all – high-quality, color or black and white, short runs, personalized printing, on-line print management and low-per-piece prices with a 24-hour turnaround. You have ultimate control over your projects and your budgets with the added bonus of variable information capabilities. Tailor-Made Marketing Make it personal and make it count. You can maximize the impact of customer databases by using the latest full-color digital color printing technology to tailor your marketing material to fit the wants and needs of each customer. Communicate more effectively with specific targeted messages to a specific targeted audience. Data Driven Marketing Not only can you get your customer’s attention by including their individual names, titles and companies, but you can also entice them with special offers, policy changes, or even product announcement relevant to each individual. Better Response Rates With Variable Information marketing communications you’ll get faster response rates, more repeat orders, greater customer loyalty, a bigger return on marketing dollars and significant increases in overall revenue. Combining full-color graphics and information from an intelligent customer database can increase response rates up to 500 percent. Flexible Marketing You don’t need old marketing materials stacked on the shelf tying up your marketing dollars. Materials that previously required large print runs to obtain a reasonable price can be produced overnight and in short runs. Print only what you need for the moment and make whatever changes you want to improve your sales position, simply by going on line and uploading a new file. Instant On-Line Print Management and Procurement With Velocity Digital On-Demand everything you need and want is at your fingertips with a 24-hour turnaround. Upload and manage your print projects on line. Place orders, personalize, customize and manage mailing lists all in the same place. Upscale Quality With Digital Convenience You can produce a vast array of high-quality materials such as brochures, annual reports, product information sheets, conference binders, perfect bound catalogues and more in a far more efficient and cost-effective manner. Time Sensitive Materials in 24 Hours On-demand printing of documents such as forms and manuals, time-sensitive materials such as benefits booklets, financial statements and training manuals can be merged with personalized data such as names and benefit details and produced in 24 hours and archived for future changes. |
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